Conditional emails let you customize your sequence so only leads who meet certain criteria receive a specific message. Follow the step-by-step instructions below to learn how to personalize and improve engagement.
To start, login to Pageport and navigate to Sequences > View Sequence.
1. Add an email step.
2. Click Add conditions
3. Add your criteria, then click Save conditions
4. Click on each email branch to edit the email
While editing the email, you can select Skip this step if you'd like to send no email based on the condition met.
